Tim, Backcountry Ambassador
Interested in a fresh idea on how to engage a large group of people during a snowshoe event? You’ll need a basic understanding of card poker and an interest in tromping around the woods to find the best hand. On a crisp sunny February day in the Wisconsin north woods we pulled 24 fun loving people together for a card chase on snowshoes.
Here’s how we did it:
- In late fall trails were established across an 80 acre plot of prime Wisconsin woodlands
- Seven card stations (simple benches) were placed throughout the property
- Maps were created of the property and card stations
- Prior to the event single cards were placed in envelopes then placed in a bucket at each station
- Snowshoers were instructed to go off in groups in any direction (on trail/off trail) to circulate through all 7 stations, picking one envelope each per station
- The rendezvous point was back at the bonfire for lunch and beverages
- Once all snowshoers returned we opened the envelopes and each person was instructed to discard two cards, making the best poker hand out of 5 cards
- Based on the best poker hand Tubbs related snowshoe gear and promo items were given away
Tubbs supported the day with the demo snowshoe fleet and we had some cool experiences in introducing Tubbs. Most of the 24 came with snowshoes; shoes of every shape and size. We outfitted a handful right out of the gate who had no snowshoes and several more traded their own snowshoes for Tubbs after a card station or two. Below are their brief stories and how they recognized the quality of the Tubbs brand:
One FLEX VRT owner borrowed his snowshoes to a friend and put on a pair the new Boundary Peak aluminum framed snowshoes. He was really impressed commenting how smooth and quiet they were. I think he may be a future owner of two pairs of Tubbs snowshoes.
Two participants arrived in wooden snowshoes and started off down the trail. They struggled with slipping up and down the hills and the awkward gait of large field style wooden shoes. Both converted to Tubbs and loved the added freedom of ergonomically designed snowshoes. I think the switch saved their day.
Two ladies came with no equipment and intended to walk the trails in boots. They set off down the trail slipping through the snow. I happen to cross paths with them on the trail close enough to the demo fleet to run back with two pair and hook them up. Another success story for first time snowshoers!